Product Development &
Marketing for the Food Industry

Mark Crowell, CRC

Mark Crowell, CRC - Principal Culinologist

 

Experience

Mark founded CuliNex in 2005 after 7 years as director of food product development for Starbucks Coffee Company. During his tenure Starbucks grew from 1600 to almost 10,000 units and Mark played a key role, leading a team of food scientists and culinarians in the conception, creation and commercialization of new food products. Prior to Starbucks, Mark served as director, menu and product development for the Olive Garden where he led a team responsible for culinary development for the 475 unit chain. Earlier in his career Mark owned and operated an award winning Mediterranean restaurant in the Washington D.C. area and led product development for the Host division of Marriott Corporation.

Education

2004 AMERICAN INSTITUTE OF BAKING
Science of Baking, 2 year certificated program
1989 COLUMBIA GRADUATE SCHOOL OF BUSINESS ADMINISTRATION
M.B.A. – Finance
1981 FLORIDA INTERNATIONAL UNIVERSITY
B.S. – Hospitality Management, with High Honors
1979 CULINARY INSTITUTE OF AMERICA, with Honors
A.A..  – Occupational Studies